Chapter 9/10
Integrations
Connect Lemlist to your CRM and tools.
⏱️ TL;DR: Connect CRM for auto-sync. Use webhooks or Zapier/Make for custom workflows. Sync on reply to create deals.
Native CRM Integrations
- HubSpot (full 2-way sync)
- Salesforce
- Pipedrive
Popular Zaps
- Google Sheets → Lemlist
- Lemlist → Slack (on reply)
- Lemlist → HubSpot (custom rules)
Webhooks
Available events: email sent, opened, clicked, replied, bounced, unsubscribed.
Make.com
Use Make for complex multi-step workflows. More powerful than Zapier, better pricing.